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Pricing1 min read

How much does an AI SDR or outbound platform cost?

The answer

Pricing models vary widely. Self-serve AI SDRs like Artisan run on credits (roughly $250–600/mo entry); flat-fee AI SDRs like AiSDR are ~$900–2,500/mo; enterprise digital workers like 11x are reported around a $5,000/mo floor; and classic sequencers (Outreach, Salesloft, Reply) charge per seat (~$75–250/user/mo).

Watch for stacking costs: per-seat tools scale with headcount, email tools add mailbox/infra fees, and AI voice is often billed per minute on top. The headline number is rarely the real number.

NorReach publishes its pricing: one all-in plan priced by contacts, not seats, from €299/mo. Seats and AI-call minutes scale with your contact volume, and every channel and Nora are included. It's invite-only during the private beta, so the way in is a demo.

Any references to other tools reflect sourced public research as of 2026 and may be out of date — verify before relying on them. If anything here is inaccurate, tell us through the demo form and we'll fix it.

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Pictured: Rundetaarn, Copenhagen, Denmark