Outbound sourcing for healthcare staffing agencies

Most healthcare-recruiting AI is inbound-only: it engages people who already applied. NorReach is built for the other half of the job, outbound sourcing: finding and reaching candidates and clients across channels, and starting the conversation.

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By default, nothing goes out without your yes. Built in Stockholm, with EU-hosted workspace data.

Features for this team

The features staffing agencies lean on

Each has its own page. Lead finding covers business contacts, so agencies use it for client outreach; candidates come from your own lists.

See every feature

How it works

A week of sourcing, with Nora

01You
Bring your candidate lists
Import a CSV or paste a list, map the columns, tag the people and record each contact's lawful basis.
02Nora
One sequence reaches them
Email, SMS, WhatsApp and an AI call run as steps with waits between them, and a reply pauses the sequence while “Auto-pause on reply” is on, as it is by default.
03You
Share the work
Managers split new contacts across recruiters, and each recruiter gets a focused app: calling, inbox, contacts, calendar and coaching.
04Your yes
Interviews wait for your OK
When a candidate agrees to a time on an AI call, the meeting arrives pending. Approve it and the invite goes from your calendar.

Why it fits

What changes for your agency

Reach candidates where they reply
Run one sequence across email, LinkedIn, WhatsApp, SMS and AI calls instead of stitching three tools together, and reach each candidate on the channel they answer.
Outbound, not just inbound
Where applicant-engagement tools wait for people to apply, NorReach goes and finds them: a multichannel sourcing motion for both candidate and client outreach.
Compliance built into the engine
Consent and suppression checks, sending windows and quiet hours are part of every campaign step, and plan calls always say who they're calling for — useful when you're reaching regulated, in-demand professionals in Europe.

Guardrails

Controls for candidate outreach

A campaign, flow or broadcast step won't send to a contact without a recorded lawful basis. You choose the basis; NorReach makes sure one is recorded.
Unsubscribes, STOP replies, bounces and blocks go on one suppression list that covers every channel, and every campaign, flow and broadcast step checks it before it sends.
Campaigns send inside a sending window (by default weekdays 09:00–17:00 in each contact's time zone, where it's known) and hold calls, texts and WhatsApp overnight. It's on by default for new campaigns; plan touches go out on the day and time shown on their card.
Plan calls always open by naming your company and the person they call for. The rest of the opening is your AI caller's first line, which you set, and that is where it says it's an AI, as the EU AI Act (Art. 50) requires. Call coaching flags calls that miss a required disclosure.
Your workspace data is hosted in the EU. Some sub-processors (such as AI models, telephony and email delivery) may process data outside the EU under standard contractual clauses.
One button pauses all outreach and cancels queued messages.

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FAQ

Questions, answered

Does NorReach replace our ATS?

No. It's the outbound layer in front of it: NorReach sources and reaches candidates and clients across channels, and your ATS still tracks the pipeline. There's no ATS sync today; flows can post to your other systems with a webhook.

How is this different from Sense or Paradox?

Those engage people already in your funnel. NorReach does outbound sourcing: finding and reaching candidates and clients who haven't applied yet.

How does NorReach help with GDPR?

NorReach gives you consent tracking, do-not-contact lists, EU-hosted data and AI calls that open with who's calling and on whose behalf. You still set the lawful basis for your outreach.

Can candidates opt out?

Yes. Unsubscribes, STOP replies, bounces and blocks go on one suppression list that covers every channel, and every campaign, flow and broadcast step checks it before it sends.

Can the AI caller speak the candidate's language?

More than 70 in the caller editor, including Swedish, Norwegian, Danish, Finnish, English and German. The rest of your sequence is written in the language you choose.